Bite Sized Email Messages May Be Co$ting You
March 25, 2011 Leave a comment
Twitter and text message are training us to create quick, bite sized business email messages.
Business writing is part of everyone’s job. So let me ask you ‘How many email messages do you receive that only use one period (if they’ve used punctuation at all).’ I’m guessing many.
The email writer is busy (no argument there), and often they think bite sized messages are helping them be efficient; but all too often they are being interpreted as abrupt, bossy and rude… inefficient even. In short, by not following netiquette rules (email etiquette rules), three troubling situations are resulting:
- A high volume of short messages end up wasting more time for both the writer and reader as important details are clarified
- Short, abrupt messages damage our personal and corporate reputation (as being bossy and unorganized)
- Being perceived as bossy, unorganized and rude keeps us from building supportive and caring relationships that are built on trust and respect – not price
But as a corporate trainer who provides Email Etiquette Training, I live in a dream world and our fast paced, overworked and often mobile work environments don’t allow us the luxury of better communication. You know I don’t agree.
The consistent bombardment of short bite sized business email messages causes our audience to start ignoring our messages – or at least prioritizing them very low. Our behaviour and email etiquette may ruin our reputation so badly it becomes hard to get our audiences attention and deliver the high standards of service and knowledge we are capable of. That puts our relationship – and our revenues / ROI at risk.
One of the easiest ways to improve your productivity and your personal and corporate reputation is to pause for a moment before you hit send to define our needs and our readers’ needs. Then, score a communication touchdown by learning how to structure your email messages to make them easy to read – easy to understand and easy to respond.
Improving your personal and business corporate reputation can be done easily.
Happy communication and email writing.
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www.brucemayhewconsulting.com I’d enjoy reading your comments on this post.
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